Track your brand's presence in Google AI overviews, understand how Google's AI summarises your industry, and monitor which sources get featured in AI-generated search results.
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When Google generates an AI overview for a search query, Brand Auditor checks whether your brand is mentioned in that summary. You will know exactly which keywords trigger AI overviews that include your brand and which ones leave you out.
Google AI overviews often cite specific sources. Brand Auditor tracks which websites Google references when generating AI summaries for your keywords, helping you understand what content earns AI overview citations.
Brand Auditor combines Google AI Mode data with traditional SERP position data, so you can see how your organic ranking correlates with AI overview inclusion. This reveals whether ranking highly also earns AI overview mentions.
Google AI Mode refers to Google's AI-generated overview summaries that appear at the top of search results for many queries. These summaries synthesise information from multiple sources and can significantly impact click-through rates to organic results.
Brand Auditor tracks Google AI overviews (the main AI-generated summary), Featured Snippets, and People Also Ask boxes. Each of these is tracked separately so you can see your presence across all Google AI-enhanced search features.
LLM tracking queries standalone AI platforms (ChatGPT, Gemini, Perplexity, Google AI Mode) directly. Google AI Mode tracking analyses what appears in Google search results when AI features are triggered. Both are important because they represent different user journeys.
Keep exploring
Follow the flow from this feature into the reports, tools and recommendations it connects with.
Monitor which Featured Snippets you own and track competitor snippet ownership.
Explore feature
Compare AI search volume against traditional Google search for your keywords.
Explore feature
See how the same keywords perform across standalone LLM platforms.
Explore featureStart free access and run your first audit in minutes.
No credit card required. Free access includes one audit.